Faces of Joy

March 7th, 2010

BMW proves that dynamic, efficiency and innovation can come together in breathtaking form as it unveils the new BMW Concept 5 Series ActiveHybrid for its world premier at the Geneva Motor Show.
The Concept 5 Series ActiveHybrid has a straight-six petrol engine with TwinPower Turbo technology, eight-speed automatic transmission, and electric drive. This innovative electric motor cuts both fuel consumption and emissions by more than 10 percent for all-electric, zero-emission motoring in city traffic. And there’s more: the drivetrain technology features a boost for the petrol engine which generates even more dynamic drive power for a sportier driving experience.

Have a look at the concept here in Geneva. We reckon it cuts a pretty attractive figure alongside all the other models. Tell us what you think about the new car – we think the BMW Concept 5 Series ActiveHybrid’s dynamic, efficient and intelligent drive technology clearly marks it out as a BMW among hybrids… What about you?

The photo above is from autoblog.com, our dear friends from BMWblog.com also have some great shots of the BMW Concept!

Faces of Joy – Day 5

March 7th, 2010

The first Saturday at the Geneva Motor Show was amazing. Thank you for coming by – and if you gave our BMW X1 ski simulator a try, watch the video! Maybe you are in it!
Also, don’t forget to identify yourself – win a BMW M driver training session.

Faces of Joy – Day 4

March 6th, 2010

Enjoy our 4th “Faces of Joy” video, from march 5 – maybe you are in it? And if you did try out the BMW X1 ski simulator yourself at the Geneva Motor Show, just check the Top100 and identify yourself – it’s the only way to win a BMW M driver training session or one of our other great prizes! (Even you are not in the Top Ten currently, identify yourself – there’s a chance not everyone in the Top100 do so.)

Faces of Joy – Day 3

March 5th, 2010

With the first public day now behind us, we can safely say that the BMW X1 ski simulator is going down a storm. Find out what it’s all about in our third Faces of Joy video. And remember to send in your details if you spot your picture among the top 10 – it’s the only way to win a BMW M driver training session or one of our other great prizes.